Cate Owen
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Home » Posts Tagged "twitter"
Five reasons why hashtag hijacking is bad marketing
  • Twitter
Mar09

Five reasons why has...

posted by Cate Owen

Those of you who regularly use Twitter (or Instagram, or Pinterest, etc) will be familiar with hashtags. For those who aren’t, a hashtag is a way of grouping similar tweets or photos – like a tag. When enough of them happen in a short amount of time, that tag starts to trend. Why...

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Celebrities read mean tweets about themselves
  • Pop Culture
Jan10

Celebrities read mea...

posted by Cate Owen

Twitter: Giving people a licence to be rude to strangers since 2006. People often say “you shouldn’t be in the kitchen if you can’t stand the heat”, but hearing celebs read out the insults they get tweeted in the below videos highlight just how mental people can be. And...

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NZ in 2012: As told via Twitter
  • Tweets Of The Month
Dec30

NZ in 2012: As told ...

posted by Cate Owen

2012. It was a strange year. A year we, as a nation, ran out of Marmite. A year we watched people in lycra chuck stuff and run fast for shiny necklaces. A year where ANZ finally put the NBNZ horse to sleep. A year we rocked the classiness harder than ever before. There was Valentines...

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Best Kiwi Tweets of Christmas 2012
  • Tweets Of The Month
Dec26

Best Kiwi Tweets of ...

posted by Cate Owen

Happy holidays, everyone! The People of Twitter didn’t let the silly season get to them. Much. There were gifts robtreacher I now have incredibly sexy underwear. All I need now is a wax job and 6 months in the gym… Sportzfreak Those 1000 things to do / see / hear / visit / cook...

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When good internet warriors go bad
  • Rants
Dec16

When good internet w...

posted by Cate Owen

By now you will have heard the terrible news about the shooting at the Connecticut primary school. Not everyone online treated it with the respect the situation deserved. Among those were a handful of Justin Bieber fans, who took to Twitter to express their angst that extended shooting...

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Tweeting from a bubble
  • Twitter
Jul22

Tweeting from a bubb...

posted by Cate Owen

We have all heard about the terrible shooting in Aurora, and know what a difficult time those affected are having. Naturally Aurora, shooting, and Batman became top trending topics on Twitter, and most of the online community was talking about what had happened. Then online retailer Celeb...

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Things a Twitter addict learned while on holiday
  • Rants
May11

Things a Twitter add...

posted by Cate Owen

This holiday, I went on a social media fast. No Twitter. No Facebook. I wasn’t allowing myself to see anything remotely work-related. I was having a Proper Break. Sounded good in theory, but I didn’t realise just how much I used Twitter to keep up with news, and find alternative...

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5 major mistakes brands make on Facebook
  • Facebook
Mar25

5 major mistakes bra...

posted by Cate Owen

Facebook pages. So easy, anyone could do it, right? Yes. But here’s the rub: There’s actually best practise for pages, and it seems like a lot of people don’t think about them. It’s as if the humans behind the business stop thinking like a Facebook user, and start...

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Tweet links like a boss
  • Twitter
Jan31

Tweet links like a b...

posted by Cate Owen

Dan Zarrella of HubSpot has got some handy data about linksharing on Twitter. This is really important if you want to maximise click throughs. In a nutshell: Tweet later in the week Tweet later in the day Dont bombard your audience with links Put the link 25% of the way through the...

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NZ in 2011: As told by Kiwis on Twitter
  • Tweets Of The Month
Dec27

NZ in 2011: As told ...

posted by Cate Owen

Twenty Eleven was a big year in Kiwiland: A year of huge highs, and gut-twisting lows. This was a year of elections, world cups, earthquakes, tornadoes, and even a Twitter baby. Calling these few the “best” tweets isn’t right; throughout the process of looking at the tweets...

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Five reasons Twitter users want to quit
  • Twitter
Jun20

Five reasons Twitter...

posted by Cate Owen

Social networking platform Twitter has many uses – staying in touch with friends, catching breaking news live from the scene, networking with potential business contacts, finding feedback, help and general rubbernecking. But lately many high-profile users are abandoning the interface, and...

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